If you are planning to create your own logo, then you may need a few tips to be able to successfully make one. Although it is not recommended for big businesses, you may still use it for logos of organizations, groups, clubs and small start-up businesses. Do not hesitate to gather ideas and criticisms when making your logo. Through this, you will know the mistakes you have overlooked.
To know more about creating your DIY logo, here are 7 tips you should check out:
Leave out long business names or abbreviate- Do not involve texts in logos especially when your company name is long. It is advised to abbreviate it so clients and customers may easily recognize it.
Do not put tag lines in your logo- For a more effective marketing strategy, make a tag line, but never include it in your logo. Your other marketing materials, however, may include your tag line.
Use the right colors- Put in mind that colors set the feelings and moods of your clients and customers. So, to be able to choose complimenting colors, make use of a color wheel.
Font is also important- To know if you are using the right font, try reading the logo from afar. If they are too thin or too small, then it isn’t the right font for your logo.
Use the right tools- First of all, draw out your designs with a pen and paper. Draw out several styles and layouts and pick out the ones that reflect the entirety of your company. Most importantly, choose the best website that could help you with creating your DIY logo.
Research for tips and tricks from professionals- If you ever get confused on what to do next, do not hesitate to do some more research and check out tips and tricks from professionals. The technical stuff will definitely be easier with the help of these professionals.
Before printing, double check everything- Before printing your logo, make sure to finalize everything and double check first the machines you will be using to print it. Make sure to set correct file formats so things will fall smoothly.
Remember that a logo design is the visual presentation of your company. If the logo looks poor, then people may perceive your company as poor as well. Also, if your design looks cheap, then customers may think that your goods and services are cheap too.
Do not drag down your company by creating the wrong logo. By following these tips, you will surely have an effective logo that customers and clients will surely remember. Not only will it enhance your brand, but it will also build connection with your clients and customers. Time is precious so start designing your own DIY logo now.